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Difference between VPAID and VAST Tags

Difference between VPAID and VAST Tags




VPAID is Video Player Ad Serving Interface definition Video Ad serving template
Helps in establishing a common interface between video ad and video player Universal Specification developed by IAB for video serving
Provide rich interactivity, interaction details It only enables video ads to be served across compliant video players
It enables video player to pre-load and Ad unit before rendering Uniform way by which a data is passed ad server to video players
Enables video player to pre-load an ad unit before rendering it VAST doesn’t have such features


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